Recent Blog Posts

Resume mistake #2: Using an objective

Posted By on June 30, 2010

Back when I started writing résumés in 1996, they all started with an objective. But, if you look back at objectives, they’re often all about you, when we all know that a résumé’s true job is to share the value you’ll provide an employer.

Although the function of an objective remains the same, its name has changed. Now, we call it either a headline or a title, remaining in line with the marketing function of résumés. The goal of a title is to set the tone for the rest of the document and let the reader know who you are for him. Something simple and clear, such as the job title, is the way to go.

Objective: To obtain a full-time position in which I can apply my acquired skills in health care to better benefit the organization and myself.

Title: Staff Nurse

One of the above is clear and succinct, while the other talks around the issue without saying much. To continue with this example, it will be much easier to stay on target with the content of the résumé using this title. The objective here could mean the person is a healthcare administrator, CNA, or any other manner of positions.

So stick with a short title or headline. Elaborate in a branding statement and add more about your value in your summary.

Resume Mistake #1: Thinking it’s all about you

Posted By on June 18, 2010

When I meet with clients, they tend to think their résumés should reflect THEM, when the truth is that the document should really be showcasing the value you provide an employer. Each time I review a résumé, I’m asking myself, “Will a potential employer care about this? Will s/he be compelled to call you for an interview after reading this?” If the answer is no, you may be on the wrong track.

Write your résumé for the employer. Share how you can help to increase profits, decrease costs, add or improve processes, and enhance relations. Don’t go on and on about all the things you’ve done in the past—unless they relate to the position at hand.

Even though your name is at the top, that’s irrelevant during the initial résumé-screening process. Your résumé is not all about you.